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I’ve worked with a variety of amazing creative business owners such as photographers, wedding planners, interior designers, and restaurants to name just a few. 

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 I create purposeful brands for women in business so they can be recognized in luxury markets and build connection at every touchpoint.

Hey! I'm Lauren

You may be thinking, “does being consistent in my brand actually make a difference?”

Lemme tell you – YES! It absolutely does.

Consistency in branding helps create trust, fosters brand loyalty, and makes it easier for clients to connect with and remember a brand.

It can be overwhelming to keep track of all of the pieces of your brand and stay consistent in every channel but it is totally worth it. Swipe to see some areas you should strive to maintain consistency in.


Your website is one of the easiest ways to get off track when it comes to consistency in your brand. I often see mismatched fonts + templates that are changed way too much (but that’s another story!). It’s important to have a strong color and font palette that you are consistent with across the board. Your website is a great place to utilize any secondary logos or graphics that you use elsewhere.

Print Materials

Ideally, you’d have your brand designer create any print materials but should you create them yourself, make sure that you are consistent with color and font usage here, too.

Social Media

This is another way to take your brand to the next level through consistency. By utilizing Canva, you can create on-brand stories, slides and promotional graphics.


Even in your email, you can stay consistent in colors + fonts. I love Flodesk for email, it makes it easy to stay on brand – you can upload your brand fonts + logos and add your color palette.

Save time and utilize templates

For areas like email and social media, I highly recommend saving yourself time by having templates in place with your colors, fonts, and layouts all set up. That way you can ensure that your logo is the same size in each email, each carousel looks the same, etc.

Tired of trying to do it yourself? Let’s chat about creating a strategic, consistent brand.

Lyra Studios creates purposeful brands for women in business so they can be recognized in luxury markets and build connection at every touchpoint. If you’re ready to ditch the DIY cycle and create a brand that will help your business grow, get in touch and let’s get started

"I am attracting my ideal clients and BOOKING them at a price point I am really excited about. My investment in rebranding with Lyra Studios was the best decision I've made for my business to date."

- Maeghan Spurr

"I honestly was blown away by not only the quality of Lauren's work but also her professionalism. Her response time and attentiveness along with her level of artistry will have me recommending her over and over again."

- nicole roberts

"I wasn’t sure what to expect but my mind was completely blown when Lauren came back with my branding presentation. It was like she somehow went into my brain and translated my feelings and thoughts into absolutely gorgeous high-end design."

- Christina

-kristin wood

From start to finish, working with Lauren has been the best experience! From our first conversation, I felt like she understood my brand and more importantly, the clients and mamas I serve...she nailed it!

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