DIYing and pre-made templates have taken you a long way, from the passion you couldn’t stop dreaming about to the real-life business that you’re now leading with pride.
What got you here as an entrepreneur won’t get you there as your industry’s go-to expert. When you’re ready for growth, a brand that’s not-quite-it anymore is holding you back.
The truth is, your brand can actually be your key to freedom.
A strategic, aligned, and inspired visual identity is your business’s best ambassador. When your brand confidently connects with your perfect people (and invites them in for a latte), you can forget hitting a wall in your business or worrying about raising prices. Instead, your brand has your back as you break into – and stand out in – the luxury market you’re eyeing.
It’s possible to have a pretty brand that’s based in strategy, rooted in the desires and dreams of your ideal client, and that feels aligned with your purpose. We cozy up and explore your mission, values, and vision to set us up for success. (Coffee optional, but encouraged.)
Fully-custom brands for uniquely creative businesses
With your vision as our foundation, I design each element of your brand identity and request your feedback every step of the way. We not only create a brand that’s visually beautiful – we create a consistent, streamlined, and classic brand that goes the distance.
Your new brand is ready to build authentic connection with your ideal clients, instead of trying to wave at them from afar. Your newly elevated brand presence sets you up as a recognizable, sophisticated, go-to expert – and I cannot wait to celebrate this new season of your business with you!
The Foundation is the turnkey for your new, elevated brand identity, creating a consistent (and beautiful!) cornerstone for everywhere your business has a visual presence.
Dreaming of being completely done with DIY and having your brand completely created by an expert? This is the service for you, with every element you need to capture your brand in style. every page.
See something you want and don't see? I put together custom proposals all the time - every business is different. Some items my clients choose to include in their packages are:
The key to good design is simplicity, and the key to a good design process is time – but just the perfect amount of it! Projects typically take between 4 and 6weeks, which gives us plenty of room for your feedback at every stage while keeping us energized and moving forward.
I know that building a fresh brand is a big decision! My clients often tell me that they’re motivated by a gut feeling, an obstacle in their business, or both.
Maybe you feel embarrassed or reluctant to send people to your website and social media, or you’re stressed and unsure in your constant DIY cycle.
Maybe you lack actual materials (like welcome guides, business cards, or other brand touchpoints) that hold you back from creating more connection in your client experience, or you’re ready to raise prices, break into a luxury market, and finally stand out.
All of those can be good signs that you’re ready for this next step!
The more information and inspiration you can share about your business, the better, but you don’t need to prepare anything in advance. Our brand strategy process is designed to dig deep, getting clear on (and excited about!) your business’s vision, values, goals, ideal clients, and so much more. Once you book, we’ll get started exploring all of the above through your questionnaire and a custom Pinterest board.
Your branding process is collaborative! I ask you lots of questions to get a good sense of your vision, and I always aim to bring the complexities of branding down to earth. While I honor your preferences, I also know that you’re counting on me to create a strategic brand that connects with your ideal clients and will truly go the distance – so your open-mindedness is also key to where the process takes us!
At every step of the process, you have a chance to weigh in on moodboards, colors and fonts, patterns, illustrations, and logo concepts in use, so your feedback plus my design eye will help create a final product you’ll love.
Showit offers us the most creative freedom in terms of customization, so your website can look and function exactly how you’ve always imagined it! For that reason, I only design on Showit.